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Good logo

Posted in everyday, identity by Stan Diers on March 11, 2012

Simple logo with a clear concept, revealing typeface like a revealing identity… I like the kerning, the letters are quite apart from each other slowing down the rhythm, increasing the intensity.

 

Still life

Posted in identity, Research, Uncategorized by Stan Diers on June 7, 2010

I have recently worked on this image which I am planning to use for my business cards. It is bringing a bit of life into my graphic language, using photography is something I love doing, and with this visual, I am introducing colours and going away slightly from the rigid geometry that tends to define my work.

This is surely a result of many inspirations I follow online, I am definitely looking for putting more soft colours, grain and texture into my work, I just did not feel ready enough so far. These things take time to assimilate, and I am fine with the wait. I do not aim to rush and produce semi-disapointing results. Design is maybe like wine, it is good only when it is ready.

Transparency

Posted in identity, Research by Stan Diers on April 17, 2010

I came across this entry by a designer called Chris Spooner (whom seems to have a very active blog about everything and main stream design). It takes a useful look at transparency in logo design and how effective it can be when well used. I thought some of the examples were nice and personally inspiring, so it deserves to be referenced over here again.

On top of showing interesting use of layering, I also find the colours to be vibrant and playful in many of them, especially in the two above. I always found myself having difficulties when dealing with colours, but here I understand better how they can be a bonus rather than simple black and white logos. But I guess it also depends on the context to which the logo will be applied to.

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