Disruptive
Nice little piece of motion design with some fun perspectives and movements. Bonsajo on vimeo
Print in Motion
I have recently developed an interest for motion design. Part of my BA dissertation to come (next year) is questioning how motion graphic is redefining graphic design in general. I am interested in looking at this transitional moment we live in, which is torn between traditional print method (typography, layout, image making) and motion design or screen based animated graphic elements.
What fascinates me is how both seems to influence each other, which defies the common belief that already debates the death of print. In my opinion it feels like traditional graphic design methods are influencing motion design in many ways (from the direct elements used to the style of narration), and on the other hand, motion design is changing the face of traditional design methods for good.
Print design is slowly being filtered through, moving into a more ‘fetishized’ type, where it is about limited production, quality stock, specialised inks, collectable pieces. This evolution has affected the music industry and the CD format already, it is now shifting to books and posters amongst many formats.
I have just seen an interesting video discussed on Scott Hansen blog Iso50. It shows one of josef Muller-Brockman poster (viva musica) but in motion. I thought this would be a wonderful example of direct transgression of print towards motion design. Whether or not it is good or effective, I think it is making a new use of swiss style print design and grid based typography.
Video: Brockmann in motion by Vít Zemčík
Stop Motion
I have been watching a lot of different style of stop motion recently, and the more I do the more I love them. When it is well done, like in this one, it gives me a feeling of freedom and a sense of surreal and surprise every time.
I think it is time for me to consider digging the style further to come up with a personal trial. Right now I am not sure what, how or even when, but I can add this to my todo list… The bigger the list, the best I feel.
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